A UK based beautician has argued she will defend her rights after it was claimed that she was threatened with a trademark opposition by Tiffany & Co against an application she had made.

The beautician from Gloucestershire applied to register a trademark at the UK Intellectual Property Office (IPO) in April 2018, for ‘Cotswold Lashes by Tiffany’ in classes 3, 41 and 44, her name being Tiffany Parmar.

Her application specifically covered goods and services including eyeliner and eyelashes, beauty school services, as well as hygienic and beauty care.

Owned by Parmar, Cotswold Lashes by Tiffany offers beautician courses as alongside offering cosmetic products.

A notice of threatened opposition for the applied-for trademark was filed at the IPO in August of this year.

‘Lawyers for New York City-based Tiffany wrote to Parmar claiming that the applied-for trademark would be likely to cause confusion with the jewellery chain’s own trademarks’, reported the BBC.

The world-renowned jewellery chain has previously registered several trademarks for ‘Tiffany’ and ‘Tiffany & Co’ at the Intellectual Property Office.

Lawyers representing Tiffany’s explained that customers may believe that the company is behind or associated with ‘Cotswold Lashes by Tiffany’ and threatened to take steps to protect its rights.

However, Tiffany has not yet filed an opposition, according to current IPO records.

Parmar turned to social media last week in retaliation being clear that she is willing to protect her business.

“As a very small business I’m so saddened to see that you [Tiffany] found it necessary to go after me so aggressively for trying to do things the correct way and trademark my company name,” she said.

Parmar went on to say that she finds it “sad” that Tiffany is using its prestige to “bully small businesses”.

“I have NO interest in competing with you, nor would I stand a chance,” she objected.

In a further post on Friday, October 12, Parmar complained: “There are easier routes I could have taken, including withdrawal, but unfortunately sometimes the right routes aren’t always the most obvious and straightforward paths.”


Article by: Leanne Davies who is a student at Southampton Solent University.