What is a registered trademark?

Posted by Jane on May 19, 2015 / Posted in Trade Marks
What is a registered trademark and do I need one?

What is a registered trademark and do I need one?

If you have a business name/brand then you have a trademark. Trademarkroom, is a registered trademark. A trademark identifies who you are and sets you out from your competitors.

It’s not compulsory to obtain a registered trademark to run a business- and not all trademarks will be eligible for protection. If your brand is distinctive and unique then you may be able to apply for a registered trademark in the country of choice ( i.e. where you are trading).

It’s best to start with a search and advice report to asses whether a) your brand is eligible for protection and b) it’s available for protection. If it is- then you can apply to register.

What are the advantages of securing a registered trademark?

If successful, you will have a monopoly of the words/logo you have applied for.

It makes it much easier to prevent trademark infringement if you have a registered trademark.

It becomes your property so you can sell it/license it/franchise it.

It increases the value of your brand

No third party could register a confusingly similar mark in the same goods and services.

Take legal action against anyone who uses your brand without your permission, including counterfeiters.

Please contact jane@trademarkroom.com if you’d like to know more


Jane Coyle
This entry was posted on May 19, 2015 and is filed under Trade Marks. You can follow our blog through the RSS 2.0 feed.