Blog

  • Posted by Sena Tokel on December 05, 2019 / Posted in Trade Marks
    In 2017 sibling owned US brand ‘Herbivorous Butcher’ applied to register ‘The Vegan Butcher’ as a trade mark which was later denied by the USPTO.
    In 2017 sibling owned US brand ‘Herbivorous Butcher’ applied to register ‘The Vegan Butcher’ as a trade mark which was later denied by the USPTO. The Minneapolis based vegan butcher failed to gain trade mark protection based on the grounds that the mark applied for was ‘merely descriptive’. However, their applications for ‘Meat-Free Meats’, ‘Sister ‘ and ‘Brother Butcher’ were accepted.  Similar to the UK, US trade [...]
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  • Posted by Anna Orchard on November 26, 2019 / Posted in Trade Marks
    part 1 of this article helps you understand what is a series trade mark and whether your mark qualify for a series mark
    It is commonly missed by individuals when filing a trade mark that you can file a series mark in the UK. This not only gives you an increased level of protection, but also is a cost-effective way of filing for a trade mark.   Section 41(2) of the trademark act 1994 defines series marks to be: “a number of trade marks that resemble each other as to their material particulars and differ as to matters of a non-distinctive character. No substantially affecting the identity of the [...]
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  • Posted by Sena Tokel on November 22, 2019 / Posted in Trade Marks
    Registering a trade mark will undoubtedly heighten your brands Intellectual Property value.
    Registering a trade mark will undoubtedly heighten your brands Intellectual Property value. However, many people are unsure as to how to the trade mark registration process works. Firstly, we always recommend seeking expert help when it comes to filing a trade mark application – here at the Trademark room we can assist you with the entire process!  Next, you should decide on the marks name and see whether there are any highly similar or identical mark already registered. Once you [...]
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  • Posted by Sena Tokel on November 20, 2019 / Posted in Trade Marks
    Fox Media has lodged a trade mark application with the USPTO to file the famous phrase ‘OK, Boomer’ for the rumored up and coming reality TV show.
    Fox Media has lodged a trade mark application with the USPTO to file the famous phrase ‘OK, Boomer’ for the rumored up and coming reality TV show. The application which was filed on November 11 th  under class 41 – ‘ Entertainment services for television series’ suggests that Fox Media has plans to launch a TV show called ‘OK, Boomer’ following the viral spread of the trending meme. The phrase recently became a famous meme after New Zealand [...]
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  • Posted by TMR TMR on November 18, 2019 / Posted in Trade Marks
    The music artist and entrepreneur Jay-Z has been involved in a long-standing legal dispute with Iconix Brand Group (‘IBG’).
    The music artist and entrepreneur Jay-Z has been involved in a long-standing legal dispute with  Iconix Brand Group (‘IBG’). IBG is an American brand management company that acquires trade marks and other intellectual property to licence to others. In 2007, IBG alleged that Jay-Z sold the ‘Roc Nation’ trade mark to his  Rocawear clothing brand for $204 million to them.  However, Jay-Z (through the Roc Nation Apparel Company) stated that as the trade mark [...]
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  • Posted by Sena Tokel on November 13, 2019 / Posted in Trade Marks
    The US Supreme Court will review whether travel fare aggregator Booking.com can register their domain name as a trade mark.
    The US Supreme Court will review whether travel fare aggregator Booking.com can register their domain name as a trade mark. In July this year, the United States Patent and Trademark Office (USPTO) refused permission for the registration of Booking.com’s domain name as a trade mark. The reasoning for USPTO’s decision was that the terms ‘booking’ and ‘.com’ were ‘too generic’ to be registerable as a trade mark as per the Lehman Act 15 USC 1051. [...]
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  • Posted by Sena Tokel on November 11, 2019 / Posted in Trade Marks
    Trade marks that are descriptive of the nature of their goods and/or services are not registrable.
    Deciding on a brand name that gives an indication as to what your services and/or products provide is likely to give your customers an indication of what your business does, right? Unfortunately, this does not apply when it comes to trade mark registration. This is because marks that are wholly descriptive of the goods and/or services will not be deemed able to function as a trade mark in accordance to section 3(1) of the Trade Marks Act 1994 . The reasoning behind this is to avoid marks from [...]
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  • Posted by TMR TMR on November 11, 2019 / Posted in Trade Marks
    The pressure of making a brand stand out in today’s competitive industry is something that affects all brands.
    The pressure of making a brand stand out in today’s competitive industry is something that affects all brands. Whether a brand is can establish itself or not is connected to whether a brand can make a memorable mark in the minds of the consumer. As a result, a vast amount of companies and brands are looking to use colours to make their products stand out. In order to do this effectively, they are seeking exclusivity by registering a pantone colour with an intellectual property office. The [...]
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  • Posted by Sena Tokel on November 06, 2019 / Posted in Trade Marks
    British luxury car maker Bentley has been accused of infringing the trade marks of a family-run clothing store in Manchester.
    British luxury car maker Bentley Motors has been accused of infringing the trade marks of a family-run clothing store in Manchester. Last week, the Courts ruled in favour of the Manchester business ‘Brandlogic’, who sells clothing registered under the name ‘Bentley Clothing’. Bentley motors who have made luxury cars since 1919, have a range of clothes and wearable items for sale. The clothes, which match the carmakers high end image, sell polos shirts retailing at [...]
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  • Posted by Ellis Sweetenham on October 28, 2019 / Posted in Trade Marks
    Growing in popularity, halloumi has become a well-loved, if slightly chewy, cheese.
    Growing in popularity, halloumi has become a well-loved, if slightly chewy, cheese. It seems this popularity has not gone unnoticed, as for some time Cyprus has tried to maintain their trade mark protection for the name. Monitored by the Cypriot Ministry for Energy, Commerce and Tourism, halloumi is Cyrus’s flagship product, hence their eagerness to keep the trade mark. Their UK trade mark for ‘Halloumi’ was attacked by John and Pascalis Ltd who filed three applications to [...]
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