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  • Posted by Jane Coyle on January 07, 2017 / Posted in Trade Marks
    How to perfect your application to kick-start the new year with the best chance of success!
    Obviously nothing is a given, but follow these tips and you will create a brand which is in the best position to be successfully registered. Always be distinctive! The key to a good brand is for it to stand out from the rest. Therefore, you need it to be distinctive. This is also a requirement stated in the Trade Marks Act 1994 for an application to progress passed the initial stage of consideration.       2. Always do a search! A big barrier to an application is the [...]
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  • Posted by Jane Coyle on January 07, 2017 / Posted in Trade Marks
    It is essential you are clear about trade mark classification as it will have a big impact on any application you make and how you run your business moving forward.
    When considering trade mark protection, you may have heard a lot about trade mark classification and wondered what it is and how it affects you. It is essential you are clear about trade mark classification as it will have a big impact on any application you make and how you run your business moving forward. To ensure trade mark protection is exclusive and is not limited, a trade mark is attached to a particular class of goods or services. A class is a group of goods or services that are [...]
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