Reading Room
Subscribe to Trademark Room feed 
Articles from Trademark Room
Unfair Advantage and trade marks 7 March 2010
Similar Goods and Services 7 March 2010
When goods and or services are similar
Similar trade marks 7 March 2010
What if someone has beaten you to it?
What is passing off? 7 March 2010
Paasing off when you do not have a registered trade mark
When can you use comparative advertising 7 March 2010
Circumstances when comparative advertising is allowed
Trade marks and comparative advertising 7 March 2010
What is comparative advertising?
Trade marks as property 5 March 2010
The nature of a trade mark.
The essential function of a trade mark 5 March 2010
The essential and primary function of a trade mark is to act as a badge (or indication) of origin.
Diageo v Intercontinental Brands – Passing off 4 March 2010
This case confirms the availability of passing off where products have established goodwill and fall within a sufficiently well defined class of goods.
National trade marks and EC applications 26 February 2010
If you are considering filing a trade mark application in the European Community you must be aware of the risks concerning national trade mark registrations which can potentially create obstacles to your mark becoming registered.
Yorkshire Rhubarb 26 February 2010
Rhubarb grown by candlelight in an area of Yorkshire by just 12 farmers known as the Rhubarb Triangle has been given European protected name status.
Vodafone is UK’s leading brand 24 February 2010
Vodafone has been ranked as the UK’s most valuable brand
Slogans - vorsprung durch technik 12 February 2010
Audi may have helped open the door somewhat to the registration of slogan marks in Europe
Filing trade marks in the UK 12 February 2010
After a search - time to file your trade mark.
Trade marks in the UK 12 February 2010
A summary of the process through trademarkroom, starting as ever, with the search.
Licensing and Assigning Trade Marks 4 February 2010
Licensing and Assigning a Trade Mark is an important part of managing your IPR
Fact File Trade Marks 4 February 2010
How long until the trade mark is registered
Why bother? 4 February 2010
Trade Marks, the basics and infringements
The meaning of counterfeit goods 2 February 2010
Goods in transit, trade mark infringment, counterfeit goods ; important questions for the ECJ
When is there a likelihood of confusion 2 February 2010
EU General Court dismisses likelihood of confusion under Article 8(1)(b) of the CTM Regulation
Unfair Advantage and trade marks 7 March 2010
Similar Goods and Services 7 March 2010
When goods and or services are similar
Similar trade marks 7 March 2010
What if someone has beaten you to it?
What is passing off? 7 March 2010
Paasing off when you do not have a registered trade mark
When can you use comparative advertising 7 March 2010
Circumstances when comparative advertising is allowed
Trade marks and comparative advertising 7 March 2010
What is comparative advertising?
Trade marks as property 5 March 2010
The nature of a trade mark.
The essential function of a trade mark 5 March 2010
The essential and primary function of a trade mark is to act as a badge (or indication) of origin.
Diageo v Intercontinental Brands – Passing off 4 March 2010
This case confirms the availability of passing off where products have established goodwill and fall within a sufficiently well defined class of goods.
National trade marks and EC applications 26 February 2010
If you are considering filing a trade mark application in the European Community you must be aware of the risks concerning national trade mark registrations which can potentially create obstacles to your mark becoming registered.
Yorkshire Rhubarb 26 February 2010
Rhubarb grown by candlelight in an area of Yorkshire by just 12 farmers known as the Rhubarb Triangle has been given European protected name status.
Vodafone is UK’s leading brand 24 February 2010
Vodafone has been ranked as the UK’s most valuable brand
Slogans - vorsprung durch technik 12 February 2010
Audi may have helped open the door somewhat to the registration of slogan marks in Europe
Filing trade marks in the UK 12 February 2010
After a search - time to file your trade mark.
Trade marks in the UK 12 February 2010
A summary of the process through trademarkroom, starting as ever, with the search.
Licensing and Assigning Trade Marks 4 February 2010
Licensing and Assigning a Trade Mark is an important part of managing your IPR
Fact File Trade Marks 4 February 2010
How long until the trade mark is registered
Why bother? 4 February 2010
Trade Marks, the basics and infringements
The meaning of counterfeit goods 2 February 2010
Goods in transit, trade mark infringment, counterfeit goods ; important questions for the ECJ
When is there a likelihood of confusion 2 February 2010
EU General Court dismisses likelihood of confusion under Article 8(1)(b) of the CTM Regulation